We’ve been talking about this sh!t for almost a year now and it still hasn’t gotten heated. It’s literally the reversion of what’s been called “the lifeblood of digital advertising for decades.” (Ad Age) And all I’m hearing anyone say is that they’re going to...
Gimme’ Blog
SHUN N-N-N-N-N-N-N KNEE’S KNEE’S — I WANNA’ WATCH YOU BLEED…
Rather, I’ll be the one bleeding here — bleeding my heart and soul onto the virtual page for you, reader. Better me than you anyways. Don’t mind the hot lingo, I’m just trying to rank…
Hope you like it,
XOXO
Black Collar Club: Athleta’s Genius
You wouldn’t have believed me if I told you… So I figured I’d show you, just how big a deal Athleta’s getting to be… As of last year they topped $1 billion in sales, rose new-customer acquisition by 70% AND, in the fourth quarter of last year, increased net sales by...
Black Collar Club: Feeling DANGEROUS
Woke up this morning feeling DANGEROUS. And I hope you did too, Black Collar Crue. Because, boy-do-I have some juicy sh!t for you. And rather than tease it, I’ll just tell it. So here goes: Tom Brady’s banned T-Mobile spot initially mentioned Tampa but it's telco that...
Black Collar Club: Who didn’t have fun?
(No disrespect to the Honey Badger, he’s an amazing player. I just couldn’t help myself as it seemed all too appropriate.) I’ve heard and read some criticism of the Super Bowl since Sunday and I’m honestly a little surprised by it. Did the critics not have fun? Tom...
Black Collar Club: Robinhood Ain’t Shying Away from Sh!t
Say you’ve done something “wrong.” What would you rather do…? Face the music OR shy away from the situation? Before you decide, there are a couple important caveats: If you face the music you have to do so knowing your only response can be one you wrote months ago —...
Black Collar Club: Apple’s Through the Roof
The sun’s not out yet but I’m sure it’ll be sunny. The birds have flown south but I’m sure they’ll be chirping. And the dog’s not up yet but I’m sure he’ll be hungry. Some things you can just be sure of. Like Apple announcing record revenues in Q1 2021… More on that...
Black Collar Club: Who TF is Robinhood?
Who TF is Robinhood? And what’s he doing at GameStop? LOL. If you saw that tweet you probably LOL, too. But contrary to popular belief, Robinhood is not Batman’s son but instead an app used by retail investors. And they or he or whatever pronouns you’d like to give...
Black Collar Club: Leo, Lifeguards & Coors Light
Why didn’t the lifeguard save the hippie? Because he was too far out, man. Well, Coors Light, with their latest big game campaign, is further out than any hippie’s ever been. Seriously. They’re further out than the ‘oops, took the wrong acid’ tent at Woodstock....
Black Collar Club: Party in the USA
It’s Britney, b!tch. Well, actually, if you’re a real Office fan you know it was Lady Gaga that Michael was listening to. But you get the point. America is excited. Excited for the Super Bowl. Sure, we’re a little rattled (just as Michael usually is) by last year’s...
Black Collar Club: There When You Need Them
I can’t believe it. I can’t believe the officiating crew in charge of Packers vs. Buccaneers. They went almost four quarters without throwing flags for PI. But then, when Tom Brady needed it most, they delivered. Like they always do… And speaking of reliable delivery,...