by James | Nov 5, 2020 | Advertising, America, Marketing
How are you supposed to watch an election unfold if you don’t know when it will… unfold? Election night? No. The night after? No. Today? Not likely… And tonight, there’s football on! The uncertainty of when a decision will be announced has hurt election coverage...
by James | Nov 4, 2020 | Advertising, America, Marketing
For a nation continuously portrayed as ‘divided’ by the media — we sure have a lot in common… We like a lot of the same ads. Granted, we typically agree on ads with less social messaging. But, we even agree on some that take a stand on certain social issues. Yep,...
by James | Nov 2, 2020 | America, Denver Broncos, Journalism, Sports
If you’ve ever seen the movie, The Replacements, you’ll remember the halftime scene where Gene Hackman’s asked what his team will need to comeback and win. His answer is: “Heart. Miles and miles of heart.” Meaning, he needs the right quarterback under center. Just...
by James | Oct 29, 2020 | Advertising, America, Marketing
There’s nothing like the open road. The feeling you get crossing state lines. The full tank that empties itself to the tune of your radio. The possibility of liking it somewhere so much you make somewhere home. Yes, the joy of seeing America. Because, ‘America is for...
by James | Oct 28, 2020 | Advertising, America, Business, Marketing
Happy Hump Day, Black Collar Club. It’s the first Hump Day of the rest of your lives. Enjoy it. Because the times they are a’ changin’. And the way in which they are could make things pretty difficult for us marketers. But hey, that’s why we do it right? To solve...
by James | Oct 27, 2020 | Advertising, America, Marketing
While some survived — others thrived, amidst the pandemic. Dunkin’, my favorite neighborhood coffee shop, thrived. And they have their mobile app to thank for it. But for those that choose not to use it and actually enter the store, they’ll notice Dunkin’ gives out...