by James | Feb 9, 2021 | Advertising, America, Marketing, Sports
(No disrespect to the Honey Badger, he’s an amazing player. I just couldn’t help myself as it seemed all too appropriate.) I’ve heard and read some criticism of the Super Bowl since Sunday and I’m honestly a little surprised by it. Did the critics not have fun? Tom...
by James | Feb 4, 2021 | Advertising, Marketing, Sports
Say you’ve done something “wrong.” What would you rather do…? Face the music OR shy away from the situation? Before you decide, there are a couple important caveats: If you face the music you have to do so knowing your only response can be one you wrote months ago —...
by James | Jan 26, 2021 | Advertising, America, Marketing, Sports
It’s Britney, b!tch. Well, actually, if you’re a real Office fan you know it was Lady Gaga that Michael was listening to. But you get the point. America is excited. Excited for the Super Bowl. Sure, we’re a little rattled (just as Michael usually is) by last year’s...
by James | Jan 25, 2021 | Advertising, Marketing, Sports
I can’t believe it. I can’t believe the officiating crew in charge of Packers vs. Buccaneers. They went almost four quarters without throwing flags for PI. But then, when Tom Brady needed it most, they delivered. Like they always do… And speaking of reliable delivery,...
by James | Jan 22, 2021 | Advertising, Marketing, Sports
Streaming sports is catching on, America. I know it because I see it firsthand. There are more often than not a few friends in the group chat streaming the game. I know it because I ruin it for them firsthand. How? By exclaiming my reactions via text in-real-time. The...
by James | Jan 19, 2021 | Advertising, Marketing, Sports
I don’t know about you but when I’m choosing insurance companies — I want to know whose spokesperson plays better football. Seriously. The players the companies choose to endorse are ultimately indicative of the companies’ character. And character matters. You...
